What's New In Proptech: October 23, 202621746
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Managing Editor and Publisher of WGAN Forum and WGAN-TV Podcast Fairfield, California |
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![]() Regulators on both sides of the border moved on AI-altered listing photos this week. The Washington, DC Council formally referred a bill that would require disclosure, unedited originals and a written description of changes, while Ontario's RECO issued AI guidance requiring labels on virtually staged and AI-modified images. Also this week: Real Brokerage bundled photo-to-video AI for its agents, Zillow brought listings into Claude, and Gaussian splatting landed in survey software from Artec 3D and SHARE3DCAM. Here is this week's roundup for real estate photographers and 3D capture pros: 1) Washington, DC Council: Bill on AI-edited listing photos formally referred to committee B26-0858, the Restricting Editing and Alterations in Listing Photos Amendment Act of 2026, was introduced October 9 by Councilmember Christina Henderson with co-sponsors Bonds, Lewis George, Frumin, Nadeau, T. White and Parker. The Council's legislative log shows it was formally referred on October 19 to the Committee on Public Works and Operations, with comments from the Committee on Housing. According to coverage of the bill by UrbanTurf and Henderson's release, any listing that uses a digitally altered image would have to say so clearly, include the unedited original, and give a written description of how the altered image differs from the property's actual condition. Why this matters to WGAN Members: Photographers and editors working in DC, especially those offering sky swaps, object removal or virtual staging, should start planning to deliver unaltered originals alongside every edit. The written 'material differences' description goes further than California's AB 723, and agents will likely look to their photographers for help writing it. Building a simple edit log into the delivery workflow now would make compliance easy if the bill advances. Read more: Council of the District of Columbia 2) RECO issues AI guidance for Ontario agents, requiring labels on virtually staged and AI-altered photos The Real Estate Council of Ontario published guidance on how registrants can use AI under the Trust In Real Estate Services Act (TRESA). Virtual staging and other AI-modified images must accurately reflect a property's permanent features and be clearly labelled as digitally altered. The guidance also requires registrants to verify AI-generated content against property documents and physical facts before publishing, keep confidential client information out of public AI platforms, and get written client consent before entering confidential information into any AI tool. Brokerages are encouraged to set internal policies, provide training and maintain an approved list of AI tools. Why this matters to WGAN Members: Canadian photographers and iGUIDE operators serving Ontario agents should expect requests for clearly labelled staged images and untouched originals. The 'approved tools' recommendation matters too: if brokerages formalize lists, the editing and staging services a photographer uses could affect whether an agent is allowed to hire them. It is worth asking key brokerage clients what their policy will be. Read more: Real Estate Council of Ontario 3) Real Brokerage launches Leo Pro, which turns listing photos into 'cinematic' video tours At its RISE conference in Las Vegas, The Real Brokerage unveiled Leo Pro, an expanded AI platform inside its reZEN operating system with more than three dozen specialized AI agents at launch. Among other tasks, the agents can create property video tours from listing photos, make avatar-based videos, produce social media and print marketing, and assemble listing marketing packages. Leo Pro connects to agents' existing CRMs to re-engage leads and prioritize follow-up, and the company introduced Leo Tokens as a way for agents to pay for usage. CTO Pritesh Damani said he expects the number of AI agents to grow to perhaps 500 by the end of next year. Why this matters to WGAN Members: When a large brokerage bundles photo-to-video tools for its agents, the basic slideshow-video add-on many photographers sell gets harder to justify. The opening is in what AI can't fake: real motion footage, walkthroughs and high-quality stills that make AI-generated videos look better. Photographers serving Real agents may want to position their stills as the raw material that makes these tools worth using. Read more: HousingWire 4) Zillow launches listings connector for Anthropic's Claude A new Zillow connector lets Claude users search homes for sale or rent, check home value estimates and estimate affordability inside the AI assistant. Listings appear with photos, prices and links to Zillow, using Zillow's MLS-approved listing display with the same broker and MLS attribution as on Zillow.com; Zillow says it doesn't send data to Anthropic. Users can request a tour, connect with an agent or explore financing from the same conversation. The connector joins Zillow's existing ChatGPT experience and a rentals-focused experience in Gemini. Why this matters to WGAN Members: Listing photos are now being seen inside AI chat assistants, not just on portals and websites. In a compact conversational display, the hero image carries even more weight in whether a buyer clicks through. Photographers can use this as another reason to help agents choose and order their lead photo deliberately. Read more: Zillow Newsroom 5) Artec 3D releases Artec Twins with built-in Gaussian splatting for site-scale scans Artec 3D released Artec Twins, software that merges data from Artec scanners, smartphones, drones and satellites into a single project. The company says it renders point clouds of billions of points at up to 200 frames per second, with areas of 100 km2 or larger staying navigable. The release brings Gaussian splatting to Artec's software for the first time: splats can be built from Artec Jet LiDAR data or from photos and video, and users can switch between point clouds, meshes and splats within one project. Exports include E57, LAS/LAZ, mesh and splat formats, analysis tools are built in, and processing runs locally. Why this matters to WGAN Members: For 3D capture pros doing AEC, heritage or commercial work, Gaussian splatting is moving into mainstream survey software rather than living in separate experimental tools. Artec's 'geometry first' framing points to a deliverable clients increasingly want: accurate measurements plus a photorealistic walkthrough from the same capture. That pairing can support higher-value commercial packages. Read more: 3D Printing Industry 6) SHARE3DCAM releases free PointClouds Studio V2.7 with improved Gaussian splatting and mesh output SHARE3DCAM's V2.7 update improves Gaussian splat reconstruction, with better structure, colour, brightness and texture detail, particularly for indoor scenes. It adds clipping for splat models and controls to show or hide the sky background. The software can now generate meshes from point clouds, always outputting 3D Tiles with optional OSGB, GLB and PLY. Other additions include semantic point clouds, stockpile volume measurement and unit conversion. V2.7 is free, with no subscription or per-seat licensing fees. Why this matters to WGAN Members: Operators using affordable SLAM LiDAR scanners now have a no-cost way to produce splat-based interior presentations and mesh exports. That lowers the risk of testing Gaussian splatting as a premium add-on before committing to paid software. The interior-focused improvements are the most relevant piece for residential and commercial real estate work. Read more: GlobeNewswire via Markets Insider WGAN Marketing Partner Spotlight: Fotello Fotello delivers fast, AI-assisted real estate photo editing for photographers and media companies, turning around polished, listing-ready images at scale. Learn more about Fotello The takeaway AI is reshaping both sides of real estate imagery: regulators are starting to demand disclosure and originals for altered photos, while brokerages and portals are automating how those photos get packaged and seen. Members should build originals and edit notes into their standard delivery, lean into real motion and premium stills that AI tools can't replace, and consider testing Gaussian splatting as a differentiated 3D offering. What caught your eye this week? Did I miss a story WGAN Members should know about? Reply below. |
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