6 Reasons Why Matterport Will Launch Project Genesis Monday (3 June 2024)19908
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 WGAN ForumFounder & WGAN-TV Podcast Host Atlanta, Georgia |
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 Matterport News Video: Matterport Announces Genesis | Video courtesy of Matterport YouTube Channel | 14 June 2023  Image courtesy of Matterport Video: Matterport Announces Genesis Generative AI | How Buildings are Designed, Built and Managed | MTTR | Video courtesy of WGAN-TV YouTube Channel | 14 June 2023 WGAN Forum Podcast | Episode 203 Video: Matterport's Sweet Spot is Spatial Data for Enterprise at Scale | Video courtesy of www.WGAN-TV.com YouTube Channel | 24 March 2022 Video: Matterport 2024 Winter Release | Video courtesy of Matterport YouTube Channel | 15 February 2024 Video: 6 Reasons Why Matterport Will Launch Project Genesis Monday (3 June 2024) | #mttr #csgp | Video courtesy of WGAN-TV YouTube Channel | Sunday, 2 June 2024 WGAN Forum Podcast | Episode #298 Six Reasons Why Matterport Will Launch Project Genesis Monday (3 June 2024) Commentary and analysis by Dan Smigrod Founder and Managing Editor We Get Around Network Forum and WGAN-TV Podcast Hi All, Matterport will likely announce on Monday, 3 June 2024 that Project Genesis is now commercially available to all. If that's true, what I wrote about a year ago (and reprinted below for your convenience), becomes relevant and timely: ✓ Matterport Genesis Generative AI Magic: Will it Make Competitors Irrelevant? "Project Genesis" was first announced 14 June 2023 that it was in development, would include these super-powerful features: ✓ decluttering of Matterport digital twins (residential and commercial spaces) ✓ remove objects ✓ virtual staging of Matterport spaces using AI (easy prompts) (resident and commercial spaces) ✓ space planning of commercial spaces "How many people can fit in an open floor plan design?" (Project Genesis likely contributed to CoStar's plans to acquire Matterport by the end of 2024). Matterport CEO RJ Pittman in this video released on 14 February 2024 said: And when it comes to remodeling, we are especially excited to talk about the future. Matterport has become synonymous with digitizing and documenting physical spaces exactly as they exist today. But later in 2024, Matterport will enable you to reimagine what any space could become. We call it Project Genesis, and it incorporates Matterport's decade of machine learning and AI experience with breakthrough generative AI to bring new design and furnishing ideas to life at the click of a button. First, just imagine being able to instantly defurnish an existing space to see it as a blank canvas with all the dimensions and spatial data in place, a photorealistic 3D as-built digital twin. Or maybe you'd like to be more selective and remove unwanted objects individually, perhaps to clear out the clutter. Ultimately, spatial visualization is Matterport's greatest strength, which is why we're so focused on creating breakthrough tools to let you visualize your space with different interior design styles and furnishings automatically in true 3D. With our 2024 Winter Release, we're thrilled to unveil the next generation of digital twins, packed with fresh insights, automations, integrations and plugins, with more on the way in our next release coming in the second half of the year [2024]. Here are the six (6) "tea leaves" that I am reading to make this prediction: 1. Shopping Cart: Matterport is updating its shopping cart now (noon- 3 pm ET) today (Sunday, 2 June 2024). Many major announcements by Matterport have been preceded by "Scheduled Maintenance) 2. Quarterly Release Cycle: Matterport signaled that it wanted to be on a quarterly release cycle, when it announced its Winter 2024 Release on 15 February 2024. Four months from then will be June 15, 2024: just 12 days from today. (Matterport in this 15 February 2024 video says "first in a series" ... "New features coming to market" ... "more in our next release coming in the second half of 2024." 3. No Matterport News Since 15 May 2024: Matterport tends to issue a media release weekly (whether it truly has news or rehashes in a media release something that was previously announced (in YouTube videos, blog post, case study, etc.) Almost every time that Matterport has announced something big, there have been no other media releases in the previous two weeks. I could imagine that Matterport has its marketing communications team focused on the news announcement for at least two weeks leading up to major announcements. 4. Matterport Blog Post Cadence Slowed: In recent weeks, Matterport blog posts have almost been weekly. The last Matterport Blog post featuring news was on 24 May 2024. Almost every time that Matterport has announced something big, there was no Matterport blog post in the preceding week. Again, I could imagine that Matterport has its marketing communications team focused on creating a blog post for the big news. 5. Matterport Abstract Published: In early May 2024 (Thank you @Fathom3D), Matterport published: Matterport Abstract: Automatic Defurnishing of Indoor 360 Panoramas on its GitHub. While the audience for the Matterport Abstract are other developers in the computer vision space, I could imagine that Matterport would have held off this publication until after its big announcement the week of June 3rd, EXCEPT the Matterport Abstract has been accepted for two Workshops that needed to begin promoting their 18 June 2024 and 17-21 June 2024 events respectively: ✓ Workshop on Generative Models for Computer Vision at CVPR 2024 (18 June 2024) ✓ Workshop on Computer Vision in the Built Environment at CVPR 2024 [17-21 June 2024) 6. Previously Announced News (Coming Soon) is Announced Again (When Available): Matterport has frequently announced coming soon features (beta release) and then announced it again when the features are commercially available. It's been a year since Matterport first announced Project Genesis on 14 June 2023. Matterport announces major news on Mondays (such as CoStar's plans to acquire Matterport). === If I am right about Project Genesis launching Monday, June 3, 2024), then what I wrote on 14 June 2023 in the We Get Around Network Forum (and reprinted below for your convenience), is timely and relevant): Matterport Genesis Generative AI Magic: Will it Make Competitors Irrelevant? Commentary and analysis by Dan Smigrod Founder and Managing Editor We Get Around Network Forum and WGAN-TV Podcast Hi All, Imagine OpenAI's GPT-4 meets Matterport digital twin. Magical! Stunning! Amazing! Unbelievable! Extraordinary! There are not enough adjectives in the English language to adequately describe the significance of the announcement today (14 June 2023) of Matterport Genesis AI meets Matterport digital twins. While Matterport’s sweet spot has always been spatial data at scale for enterprise, Matterport generative AI - magic - has the potential to make competitors irrelevant. As Matterport illustrates in its Matterport Genesis video, imagine typing in a Matterport digital twin of a house (or commercial office space) and hitting, "Generate" ... 1. Can you defurnish my house? 2. Use a mix of my existing furniture and some new furniture. 3. What if my house had a rustic look? 4. Optimize for natural lighting and not blocking the windows. 5. Actually, let’s see what it looks like using Mid-Century Modern furniture. 6. How many people could I fit on this floor with an open floor plan? 7. Add more collaboration space. While Matterport Genesis generative AI shows how a 3D digital twin (spatial data) easily makes a 360 tour irrelevant for anything beyond a simple walkthrough experience, Matterport competitors that offer true 3D digital twins - without generative AI - may be irrelevant as 3D digital twin customers recognize what is possible with Matterport Genesis AI. Quoting from the Matterport media release, here are five (5) use cases: 1. Interior Design & Space Utilization: Helping homeowners, designers, and property managers reimagine a physical space with automated virtual interior design and staging, including making recommendations for how to optimize the use of these spaces. 2. Design & Construction: Making it simpler for homeowners, architects and builders to create more efficient, sustainable and accessible buildings. 3. Energy Efficiency: Providing insights on how to reduce energy consumption in buildings, potentially leading to lower energy bills and a smaller carbon footprint. 4. Maintenance & Repairs: Proactively surfacing the most common maintenance and repair issues for buildings, along with tips on how to prevent them, helping building owners and managers address issues before they become costly problems. 5. Safety & Security: Spotlighting potential safety and security risks for buildings, such as fire hazards or building code violations, along with recommendations for how to address these risks. I could imagine that these five use cases are just the beginning of what will be possible when Matterport integrates its Genesis AI “across its digital twin platform with early releases expected before the end of 2023,” according to the Matterport media release. Any enterprise company that is deciding which 3D digital twin platform to choose will need a compelling reason not to move forward with Matterport given the possibilities that Matterport Genesis AI may enable. Plus, Matterport likely has other major AI milestones to officially announce this year. For example, as I previously reported in the We Get Around Network Forum in February 2023: Matterport will upgrade Matterport Showcase player to include native wayfinding and search powered by machine learning, according to a rumor at Geo Week in Denver Tuesday (14 February 2023). By the end of 2Q23, I anticipate that Matterport will launch a drop down search bar in Matterport Showcase player that lists items and locations identified in the space by machine learning and then - via an augmented reality wayfinding experience - enable the viewer to "walk" from their existing destination to the dropdown menu selection location. Initially, the items and spaces identified will focus on real estate spaces and by the end of 2023 include spaces that are unique to the AEC (Architects, Engineers and Construction) related spaces. The introduction of these super-powerful search and navigation features will add huge value to Matterport and help Matterport differentiate its platform from 200 other 3D/360 virtual tour platforms/software. I could imagine that Matterport is close to completing a machine learning training set that then will enable CORTEX -- Matterport's AI (Artificial Intelligence) engine -- to locate pre-identified rooms or objects in spaces (that users would likely want to identify quickly and "walk to" quickly. For example, imagine that a home buyer wants to immediately go to the largest bedroom in the house or show all the fireplaces. Matterport Genesis Generative AI is likely the result – in part – of the Matterport acquisition of Enview. Matterport announced on January 6, 2022 that it “completed its acquisition of Enview, Inc. (“Enview”), a pioneer in the scalable, artificial intelligence (AI) for 3D spatial data.” According to the Matterport media release: Enview’s 3D AI platform has been deployed at nation-scale to solve mission critical challenges ranging from critical infrastructure protection for Fortune 500 energy companies, automating property analytics for insurance and disaster recovery applications, and logistics and mobility applications for national security customers. The acquisition of the technology and team will enable Matterport to speed the development of its next-generation spatial data analytics platform that optimizes the operations and management of any physical space, while providing powerful insights and building intelligence. Matterport has written at length about Matterport digital twins meets Property Intelligence for insights at scale. When the history of generative AI is written 10 years from now, the Matterport announcement today of its Genesis generative AI -- magic -- will likely be one of the milestones to be celebrated for “[Matterport] driving the digital transformation of the built world.” I can't wait for the future to arrive! What are your thoughts? How will Matterport Genesis generative AI affect you and your company? |
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 Matterport eBlast received noon ET Sunday, 2 June 2024 |
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| Hi All, If Matterport was going to announce today (Monday, 3 June 2024), they would have done so before the NASDAQ market opened. I do feel confident that Matterport will officially launch Project Genesis for all this week (3-7 June 2024). Your thoughts? Best, Dan |
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