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Press CoverageVacasa

Matterport Press Coverage5

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https://skift.com/2016/07/06/online-marketplace-seeks-to-automate-corporate-event-and-activities-bookings/
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Matterport sent this eblast 4 pm EDT Tuesday (12 July 2016).

Dan

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Grow your business with media attention for your Spaces

Dear Matterport Service Partner,

We know how important exposure and leads are for your business. Matterport is always looking for ways to help our service partners be successful.

Over the past year, we’ve noticed a growing trend: MSPs who actively engage media outlets have raised their company profile, generated new leads for scan jobs, and created new revenue streams for their businesses.

Here are some great examples of MSPs who have successfully had their Spaces included in online publications.

Curbed - “Rare Frank Lloyd Wright House Goes on Market For First Time Ever”

Geekwire - “Go inside Paul Allen’s Living Computer Museum with this 3D virtual tour”

Local News - “Iolani Palace Uses 3D Scanning Technology for Virtual Tours”




And best of all, it’s easy to get started. Here are a few simple tips & tricks.

1. Scan a unique place of interest

Have a really cool place in mind that you think would be fascinating to show in 3D? The best way to get your Matterport Space picked up by a media outlet is to start with a place that is newsworthy and/or highly relevant to your target media outlet. You may already have several awesome scans just waiting to be shared.

2. Target a specific news or media outlet

Find the right media outlet for your content. If your Space is real estate related, find an outlet that frequently runs features on real estate, home design, or architecture. If you scan a historic site, museum exhibit, or newly opened place of interest, reach out to local outlets, special interest blogs, or travel sites. Often, you can easily find the name and email for specific writers/editors to contact directly.

3. Research and read

As you come across news articles, blogs, or other online stories, find ones that are centered around a specific place. Contact the writer to pitch a follow-up piece featuring an immersive 3D scan. Separately, ask the writer about current or future projects about interesting spaces.

4. Sell the target media outlet on the ease and value of Matterport in engaging readers

Digital media outlets are trying to engage readers in ever more interactive and immersive ways. On average, readers spend 1.7 minutes exploring a Matterport Space, which is far more than existing media.

By sharing a Space embed code, you can assure the media outlet that readers will stay on their site to explore the 3D model. Use Mattertag™ Posts to add even more value to this unique and powerful storytelling tool.

...

We look forward to seeing your Matterport Spaces in publications all over the world!

Thanks,

The Matterport Team

PS: Check out some of the other press Matterport users have gotten!

Real Estate: The Wall Street Journal recently used Matterport to provide a tour of a quirky Georgian mansion.

Entertainment: MSP Scann3D played an important part in The Block, a reality show about real estate.

Hospitality: The Associated Press enabled users to explore ultra-luxury accommodations in their interactive feature The Suite Life.

Retail and Public Venues: The Washington Post let readers visit their nearby pub through a Matterport Space.

Content marketing: McDonald's SXSW experience

Celebrity: DJ Deadmau5 was so impressed with the tour of his house by MSP Virtual3D that he tweeted it to his 3.5 million followers.

News: MSP Capture It 3D and Matterport collaborated on a project on homelessness in San Francisco, catching the attention of Al Jazeera America.

Unique sites: Tour the world’s narrowest house on TwistedSifter.

Copyright © 2016 Matterport Inc., All rights reserved.
Signed up for the MSP Program

Our mailing address is:
Matterport Inc.
352 East Java Drive
Sunnyvale, CA 94089
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Matterport announced the following at Inman Connect San Francisco today (2 August 2016).

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Matterport Expands Virtual Reality Portfolio With Support of Google Cardboard

Immersive Media and VR Pioneer Also Integrates Outdoor Views and External Links to Provide Richer Property Information

SUNNYVALE, Calif. — August 2, 2016 — Immersive media technology company Matterport today announced new capabilities to its comprehensive system for creating, modifying, distributing, and navigating immersive 3D and virtual reality (VR) versions of real-world spaces. These include a new app (Matterport VR for Google Cardboard), outdoor capture and viewing capabilities (360° Views), and enhanced functionality for highlighting key features of a Space (enabling external links within Mattertag™ Content). The new capabilities will help people to more fully experience a property, anytime and from anywhere. The announcement was made today in conjunction with Matterport’s participation at Inman Connect. Inman Connect runs from August 2-5 in San Francisco, and Matterport can be found at Booth #4.

“Top brokerages and realtors are always looking for new ways to differentiate themselves, to win new listings and bring in qualified buyers,” said Bill Brown, CEO of Matterport. “These three new capabilities are important to help further set agents and brokerages apart from their competition, and are critical innovations in transforming how people buy and sell real estate.”

Matterport VR for Google Cardboard

Already available on Samsung Gear VR, Matterport Spaces can now also be viewed on Google Cardboard (for Android), Google’s low-cost VR platform for viewing VR applications. The combination of low cost and wide dissemination of Cardboard means that millions more individuals are able to view properties, in the form of Matterport Spaces, in VR.

Real estate professionals have been early adopters of VR, in order to market properties in the most immersive and realistic way. Buyers, local and remote, can quickly and efficiently experience a host of properties in one sitting, anytime, and from anywhere. Matterport VR for Google Cardboard is an inexpensive marketing tool for agents to differentiate themselves and wow sellers in what can be a very competitive marketplace. They can even send branded Cardboard viewers, with links to properties, to important clients.

360° Views Enables Outdoor Viewing

Furthermore, Matterport, historically known to provide the most immersive, realistic walkthroughs of interior spaces, now also captures and integrates outdoor views. With this addition, Matterport Spaces are now unequivocally the most complete way to experience any property online. “Visitors” can experience sweeping exterior views of the landscape in 360°, and then immerse themselves inside, in 3D or VR, to fully experience the interior of the property as if they were there.

360° Views adds an unprecedented five viewing options from a single camera. Spaces captured by the Matterport Pro Camera can now be viewed in VR, in 3D, in 360°, as a Dollhouse view and as a Floor Plan view. These options provide realtors with the means to give sellers and buyers the entire picture of a property – both inside and out.

Mattertag™ Content Enhancements for Highlighting Key Features & Upgrades

On top of these other advancements, Matterport has provided additional capabilities for highlighting key features and upgrades within a Space. Mattertag Posts, originally introduced in March 2016 to let realtors or sellers anchor a short title and text description anywhere within a Space, can now also include links to external Web sites, pdfs, or other Matterport Spaces. These links can provide immediate access to more information about a property or feature, helping to further engage and sell the buyer, and can even provide quick links to similar homes a buyer might be interested in.

Availability

Matterport VR for Cardboard is now available on Google Play, 360° Views will be available later this month, and links within Mattertag Posts will be available later in the quarter. Both of the latter features are upgrades that will automatically be available to all customers when they are released, via the Matterport Cloud.

About Matterport

Headquartered in Sunnyvale, CA, Matterport is an immersive media technology company that delivers an end-to-end system for creating, modifying, distributing, and navigating immersive 3D and virtual reality (VR) versions of real-world spaces on Web and mobile devices, as well as a Samsung Gear VR headset and Google Cardboard. The Matterport Pro Camera and Cloud Services make it quick and easy to turn real-world places into immersive virtual experiences. To learn more, visit matterport.com.
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Engadget (3 October 2016) Matterport Makes Over 250,000 of its digital tours VR ready
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PC (3 October 2016) Matterport Lets You Explore Real-World Places In VR
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VRWorld (4 October 2016) Matterport Joins Virtual Reality with CoreVR
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Digital Trends (3 October 2016) Matterport's 250,000 VR environments available to developers at $19 each
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Road to VR (3 October 2016) Matterport Creates the “World’s Largest Library” of Real-World VR Places
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TechCrunch (1 November 2016) Google launches Tango AR smartphone system

"Matterport’s Scenes app allows users to capture their spaces in volumetric 3D, what that’s actually useful for is a bit limited in scope, but visually it’s really freaking cool and highlights just how sophisticated even Tango’s first effort is."
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SPAR3D (9 November 2016) Matterport Could be the Company to Democratize 3D Capture
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