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360 CamerasNewsRicohRicoh ThetaRICOH360 THETA A1

RICOH360 THETA A1 360 Camera for Extreme Environments: Pre-Orders/June 202520936

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Media Release
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Image courtesy of Ricoh Company, Ltd.

Launch of the RICOH360 THETA A1: The professional, rugged, and connected 360° camera designed for extreme environments

Paris, June 3, 2025 – Ricoh, a pioneer in 360° technology for over a decade, announces the launch of the RICOH360 THETA A1, a 360° camera specifically designed to meet the demands of professionals in the field. Durable, fast, and connected, the RICOH360 THETA A1 integrates seamlessly into a complete ecosystem and marks a new milestone in Ricoh’s strategy, aligned with the evolving uses of immersive capture.

A camera built for demanding environments

Designed for professionals operating in complex settings—construction sites, inspections, audits, documentation—the RICOH360 THETA A1 features a rugged, waterproof, dustproof, and extreme temperature-resistant casing. It is ideal for long missions often carried out in challenging conditions, ensuring continuous, fast, and reliable capture, even while in motion. With its long-lasting battery and optimized video codec, the RICOH360 THETA A1 is a powerful tool for visual data production, perfectly suited for sectors such as construction, industry, real estate, and insurance.

A long-term vision: Ricoh Futures EMEA

Ricoh established RICOH Futures EMEA in France with the aim of strengthening its value proposition and support for the EMEA market. Through Ricoh Futures EMEA, Ricoh strengthens its position as a technological partner for B2B players with a clear objective: to make 360° technology an essential professional tool.

This dedicated unit supports professionals in the practical integration of Ricoh cameras into their workflows, combining hardware durability, software openness, and on-the-ground support. In close collaboration with its partners, Ricoh develops customized immersive use cases in industries such as real estate, construction, manufacturing, and insurance. More than just a camera manufacturer, Ricoh positions itself as a catalyst for innovation serving professionals, with the ambition of making 360° imaging widely accessible.

“The RICOH360 THETA A1 is more than just a new camera. It's a concrete answer to the needs of professionals in the field and a cornerstone of our long-term strategy.”
-- Thomas Servan, Managing Director, Ricoh Futures EMEA

A reimagined range for professional use

The Theta A1 completes Ricoh's newly restructured 360° camera lineup, focused squarely on professional use cases:

-- Theta Z1: Maximum image quality, ideal for high-precision scanning, professional photography, or marketing visuals.
-- Theta X: Simple to use with an integrated screen, ideal for fast and versatile shoots.
-- Theta A1: Ruggedness, speed, and connectivity – the ultimate field camera.

All cameras in the range share a common technical architecture (Theta Twin), ensuring compatibility, internet connectivity, and easy synchronization with business tools.

“With the RICOH360 THETA A1, we're meeting the expectations of field professionals: robustness, speed, and integration. It embodies our vision of useful, connected technology that aligns with the operational needs of our clients.” -- Thomas Servan, Managing Director, Ricoh Futures EMEA

Three key use cases

360° capture has become a standard in professional workflows, centered around three primary applications:

1. Promotion & communication

Autonomous creation of visual content such as virtual tours, videos, and interactive floorplans. 360° imaging offers quick and effective remote showcasing of properties or spaces.

2. Progress monitoring & remote inspection

Regular capture of construction sites or industrial facilities. Integrated into BIM workflows, 360° imaging enables plan compliance checks and direct annotation within images to streamline team coordination.

3. Documentation & auditing

For professionals in insurance, quality control, or maintenance, 360° capture provides complete visual coverage. It simplifies post-intervention reporting and exports to specialized tools.

Technology that seamlessly integrates into professional workflows

The RICOH360 THETA A1 is compatible with the RICOH360 application, offering centralized content management: cloud storage, editing, sharing, remote control. An integrated AI automatically adjusts settings for optimal image quality in all conditions.

Since 2013, Ricoh has championed open technology: public APIs, available SDKs, and interoperability with leading business software. This strategic choice allows companies to easily integrate Theta cameras into their own tools or workflows.

The RICOH360 THETA A1 will be available for pre-order starting in June on Ricoh's website.*

*
For inquiries about the availability of the THETA A1 in your region, please contact your local support center.

About RICOH360

RICOH360 encompasses Ricoh Group's solutions designed to support the digital transformation of businesses through 360° imaging. By combining RICOH THETA cameras, dedicated apps, APIs, and cloud services, RICOH360 enables companies to easily capture, integrate, and leverage immersive content across business tools—real estate software, inspection platforms, construction management solutions, and more.

Our mission: simplify visual workflows, automate content creation, and enhance the customer experience through reliable, intuitive, and connected technology.

About Ricoh

Ricoh is a leading provider of integrated digital services and print and imaging solutions designed to support digital transformation of workplaces, workspaces and optimize business performance.

Headquartered in Tokyo, Ricoh's global operation reaches customers in approximately 200 countries and regions, supported by cultivated knowledge, technologies, and organizational capabilities nurtured over its 85-year history. In the financial year ended March 2025, Ricoh Group had worldwide sales of 2,527 billion yen (approx. 16.8 billion USD).

It is Ricoh's mission and vision to empower individuals to find Fulfillment through Work by understanding and transforming how people work so we can unleash their potential and creativity to realize a sustainable future.

For further information, please visit: www.ricoh.com

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© 2025 RICOH COMPANY, LTD. All rights reserved. All referenced product names are the trademarks of their respective companies.

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Source: Ricoh Company, Ltd.
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This will be initially a regional release
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Specs of the RICOH360 THETA A1 have yet to be detailed but, this is set to be a more rugged design and specs somewhere in-between the SC2 and theta X with a user replaceable battery
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