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Pricing

Pricing Tip $199 / $299 / $399 / $499 / $5991979

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DanSmigrod private msg quote post Address this user
Thanks to MUG Forum Member @aerialpixels for sharing this (great) pricing article ...

7 Pricing Mistakes That Can Seriously Stifle Sales

... in this related MUG Forum Thread.

Based on this article - and I recall a similar Wall Street Journal article - if you are pricing your jobs at ...

$150 change to $149 or $199
$250 change to $249 or $299
$350 change to $349 or $399
$450 change to $449 or $499
$550 change to $549 or $599
$0.20 sf change to $0.19 sf
$0.25 sf change to $0.29 sf
$0.30 sf change to $0.29 sf
etc. etc.

This is all about the power of 9.

What else? Okay, Do you use 9 now? If not will you?

Dan
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lisahinson private msg quote post Address this user
I don't but am willing to change
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StevenHattan private msg quote post Address this user
I've been told that numbers ending in 7 or 3 statistically do the best. $347 vs $349, for example.
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105902 3 3
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